Whitco Web · Effect Demo

360° Product Spin

Drag the cube below to rotate it in real 3D space. This is the same interaction a real product viewer would use, built around your actual product instead.

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Try It

Click and drag the cube

It rotates freely in genuine 3D — drag up, down, left, or right. On mobile, swipe instead. It also rotates slowly on its own when you're not touching it.

Drag or swipe to rotate
How a real product spin works: This cube rotates in genuine 3D space using the same technique a real build would use for a product. For an actual product photo, we'd typically use a sequence of 24–36 photos taken on a turntable instead of a 3D model — the drag interaction works the same way either way.
Related Effect

Objects can also follow
the cursor — or a finger.

Move your mouse around the box below. On mobile, drag your finger across it. The shape tilts toward wherever you're pointing, in real time.

This is the same underlying technique used for the cube above, applied differently — instead of you dragging the object, the object reacts on its own to where your attention already is. Works well for a logo, a hero image, or a signature piece you want to feel alive rather than static.